By Michael Pasternak

Calling the Blow energy drink mix a "blatant promotion of drug culture and addiction," Illinois Attorney General Lisa Madigan earlier this month demanded that a Las Vegas-based company stop marketing and selling its cocaine-themed product in Illinois.

"I am deeply concerned that the design and marketing of Blow will have a detrimental effect on children in Illinois," Madigan wrote in the May 2 letter to Kingpin Concepts Inc.

Blow is packaged in "bricks" and vials, a combination that Natalie Bauer, a spokeswoman for the attorney general's office, said glorifies cocaine.

Blow creator Logan Gola said his product is mocking drug culture, not glorifying drug use, but he has agreed to stop selling his product in Illinois.